New Resource

Michele Martin, author of the Bamboo Project blog has created a new resource for non-profits who are still investigating all of this Web 2.0 stuff.  This new wiki will be helpful to those who are newer to web technologies and are still trying to figure out what it all means and what pieces of the social networking make sense for their organizations. 

“What’s a Wiki?” you ask.  Well . . .  

Wikis are fantastic tools to allow for collaborative writing. Every visitor to a wiki can edit any page on the wiki. Editing is done in a very simple text language that is much easier to learn and read than HTML.

Complete with definitions and interactive functions, I think you will find this wiki quite helpful.  Check it out.

E-mail Segmentation

I receive a number of e-newsletters and e-updates from various charitable organizations.  It is a great way to stay in touch with various organizations and to monitor what they are doing to stay in contact with their constituencies.  On Monday this week, I received a Thanksgiving e-letter from MercyCorps which was very nice, but . . . 

Monitoring the Blogosphere Pays

I have mentioned before that Samaritan’s Purse is one of my favorite charities.  This time of year happens to be one of the busiest times for them as they are right in the middle of their Operation Christmas Child program.  It also is a time when they generate a lot of press, both favorable and not so favorable.  So this is the time when they need to be monitoring and respondingto those who post information about their activity on their blogs.  I actually found a couple of spots where they got it right! 

How Connected Are You?

One of the arts of non-profit internet management is to evaluate the level of connections that you have with your constituency.  As often as not, the organization does not think beyond their own website and evaluate other opportunities to connect with their constituency.  There are so many tools available now that it takes some cognitive effort and planning to think through the various alternatives. 

What Is In Your Toolbox?

Over the last week or so, I have been wrestling with the question of what tools a non-profit might want to deploy on their website.  Here is a list that might be considered.  Obviously, the overall internet strategy must be considered and not all of these will necessarily apply to every website. 

Chief Experience Officer

My friends at McConkey/Johnstonrecently used the term CXO to stand for Chief Experience Officer.  That started the juices flowing a little bit.  Then over on the Donor Power Blog, this post appeared.  Now I really begin to think something is germinating out there.

Internet Communications Specialist – An Update

Okay, maybe I had the title wrong.  Or maybe I just didn’t go far enough.  Beth has a great post on this same thought process  here.  Check it out!