Random Thoughts on Life and Work

February 21, 2007

Humanitarian Philanthropy

Filed under: Marketing,Philanthropy,Strategy — Darren Mullenix @ 4:15 pm

I recently ran across a company that makes solar powered flashlights.  SunNight Solar produces a well constructed flashlight that encompasses rechargable batteries powered by a solar panel.  The company produces the light and sells them under the BOGO Light name (Buy One, Give One).  The whole concept is to provide a source of light in areas of Africa that rely on non-renewable sources for light.  The company distributes the second light to partners that work in Africa.  Please take a moment to check them out.  It is a great story with one of the more unique delivery methods that I have ever seen.  Buy a light and designate the giveaway to one of the listed partners.

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